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Laundry Day

Laundry Detergent New Soapy Rich RINSO - Gets out more dirt - 1944.
Here's an ad from 1944 for "New Soapy-Rich RINSO".

Care of Oil Silk Curtains Constant But Simple, Easy

Soap should be rinsed from oil silk shower curtains after each use. To launder, spread curtain on flat surface and sponge lightly with mild lukewarm suds, Rinse carefully and dry on a large flat surface or hang on rod so that folds do not touch. Handle carefully. 1942

To Remove Mildew

Fresh mildew can usually be removed from linens by rubbing with warm soap suds on a small cloth brush or sponge. Rinse out in cold water. Mildew is a growth and very hard to remove if it is old. Always carefully inspect dampened clothes to see if any signs of the growth have appeared and if they have, remove at once. If dampened clothing is rolled up for ironing and the ironing has to be postponed, shake out the articles to dry to prevent mildew.
1943

Use That Machine

Roll out your disabled sewing machine and draft it for duty. Restored to new life, sewing machines can help remodel, repair and mend clothing and household fabrics.
1943

1944 - You Will Want You POST WAR KITCHEN TO BE ALL ELECTRIC.

SURVEY OF THE DECADES - RETRO-SPECTIVE:

The Housewife And Housekeeping 1940s

Oakite Saves Work, Saves Hands, Cleans Quick and Easy 1943

OAKITE - The white goods bargains you're buying today. Need OAKITE to wash'em and keep'em that way. The gentle grease dissolving cleaner.

Note the sailor suit...the country is at war and everything reflects that...

It seems that there was a preoccupation with suds and bubbles... and towards the late 1940s soap went out with the bath water in favor of NEW AND IMPROVED products that were promising, among other things, to improve our housewife's life as a whole!1949 Newspaper Ad for New Colgate-Palmolive-Peet Product Vel.

 Vel cuts dishwashing time in half! Dishes, glassware gleam without wiping!

Here's how Vel, the great, new soapless suds made by Colgate-Palmolive-Peet, saves you work and time:

  1. No dish wiping! Even glassware dries sparkling clear, for Vel leaves no soap scum or streaky film to polish away. Just wash with Vel...rinse...you're through!
  2. No hard scouring! Vel removes grease faster...more completely than soap...gets greasy pots and pans shiny clean with less work!
  3. No dishpan ring to scrub out! Vel cleans dishes cleaner than soap; saves up to half your dishwashing time!

Gleaming Dishes - Mild on the HandsMILDER TO HANDS THAN ANY PRODUCT MADE FOR WASHING DISHES AND FINE FABRICS!
Actual skin tests made by an independent laboratory... name on request - prove that Vel is milder to hands Somewhere, somebody had a twinkle in his eye...and Madge was conceived... than any other leading product made for washing dishes and fine fabrics. What? Washing dishes and fine fabrics? With the same soapless suds?


Change to DUZ for ALL 3 KINDS of War-time Wash!Change to DUZ for ALL 3 KINDS of War-time Wash!

It's Procter & Gamble's Big Soap Discovery!

Got some work-clothes or play-clothes in your wartime wash? And less time than ever to do them? You need a new kind of soap to speed you through! You need DUZ!

War-time washes are extra dirty, too! Men folk on the production line . . . dirt from Victory gardens — from factory chimneys — it all adds up to trouble for you. Yes, you want a new kind of soap to do the job today — a soap that gets dirty towels really white and cleans grimy overalls easy. That's DUZ. . . YOUR SOAP FOR EVERYTHING.

Yet In war-time— your clothes must last and last Remember — you can trust even bright washable prints and pretty rayon undies to those fluffy DUZ suds! Yes— this amazing new kind of soap gets clothes as white as any soap made, yet it's safer than any of the other 4 leading granulated soaps — definitely safer for colors, for your hands.

No cloud of "sneezy dust". In DUZ— it's amazingly sneeze-free. Be thrifty — buy the Giant size. One big red box does everything in an average wash for weeks! September 16, 1942

Do You Do Windows?

1943 Window Cleaning Product CLEAREX
1943 - CLEAREX Cleans
  • WINDOWS
  • MIRRORS
  • PICTURES
  • PORCELAIN
  • WINDSHIELDS

Just Spray It On-
Wipe It Off !

The New Maytag Washer (Of 1947) 1947 - The New Maytag Washing Machine

      Purple Flower

 

 

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